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NEW HORIZONS FOR THE FUTURE OF TOURISM
ISA-RC50 IN-BETWEEN SEMINAR
to be held jointly with
International Tourism Studies Association (ITSA), Shangri-LAsia International Tourism Forum
Shangri-La, Yunnan Province, China
8-10 August 2011
CONFERENCE PROGRAMME
(please click on individual sessions for more information)
8.8.2011, Monday
All Day: Conference Registration
17:00 - 18:00: ISA-RC50 Business Meeting (Board Members)
8.9.2011, Tuesday
Exact Times TBA.
A.M.
Welcome
Keynote Address: Prof. ALASTAIR MORRISON (ITSA President), "The International Destination Marketing of Shangri-La: Reaching New Heights"
Keynote Address: Prof. HONGGEN XIAO (The Hong Kong Polytechnic Univesity), "Progress in Tourism Studies: A Scientific Community Perspective."
Keynote Address: PONG-ANAN SUNPANICH (Chief Representative of Thailand Tourism Authority, Beijing Office), "Thailand Tourism Marketing Concept"
Lunch Break
Session #1: Images, Imageries, and Imagination in Tourism
Coffee Break
Session #2: Tourism & Ethnic/Indigenous Community Development I
Welcome Dinner
8.10.2011, Wednesday
A.M.
Keynote Address: Prof. MARGARET SWAIN (University of California, Davis), "Chinese Cosmopolitanism in China's Ethnic & Eco-Tourism Development."
Keynote Address: Prof. NELSON GRABURN (University of California, Berkeley), "Chinese Academic Research on Tourism: Past, Present, & Future."
Keynote Address: EDDY TSAI (Founder & Chief Consultant, Beijing Yiyanjiuding Marketing Plan), "Cultural and Aesthetic Fashion Art of Tourism of Real Estate"
Keynote Address: JAMES C. BATES (President & CEO, Destination Hotel Partners), "Cultural Tourism in the New Millennium"
Lunch Break
Session #3: Postmodern Tourism & Existential Authenticity I
Session #4: The Representation of Phantasmal Destinations
Session #5: Tourism & Ethnic/Indigenous Community Development II
Workshop: "Indigenous/Ethnic Minority Tourism Development"
Session #6: Postmodern Tourism & Existential Authenticity II
17:00-18:00: ISA-RC50 Business Meeting II (Board Members)
8.11.2011, Thursday
Field Trip (Optional): Potatso National Park & Songzanlin Monastery
© 2011 RC50 & ISA